Nourish

What Happened

Nourish pairs a 3,000+ registered-dietitian network with an AI copilot that automates admin work, letting patients access nutrition counseling largely at no out-of-pocket cost via insurance billing.

Why It Matters

A 3,000+ dietitian network with insurance billing that makes counseling largely free to the patient removes the two biggest barriers to nutrition care at once — cost and finding a provider.

The AI automates the paperwork, not the advice.

FET's Takeaway

An 'AI copilot' framed explicitly around admin automation, not clinical advice, is the right positioning — it expands how many patients each dietitian can see without putting an algorithm between a patient and a medical recommendation.