Berry Street

What Happened

Berry Street connects patients with a 1,000+ dietitian network for conditions ranging from weight management to diabetes and heart health, building AI tools directly for the dietitians themselves, not just consumers.

Why It Matters

Insurance-covered access is the actual unlock here — nutrition counseling has always existed, but it rarely got reimbursed, which kept it out of reach for most patients managing diabetes or heart disease.

AI for the dietitian, not instead of the dietitian.

FET's Takeaway

Building AI tools for the dietitians themselves, not the patient-facing app, is the more defensible position — it makes the professional more efficient rather than trying to replace their judgment.